Ollie opted to spend the entire marketing budget for the motel on a few billboards on the east and westbound sides of the interstate near the Fort Coyote Exit to attract guests to the motel. Of course he included himself on the billboard, to represent a weary traveler seeking out a place to stay while traveling across South Dakota on interstate 90. With the budget entirely going to leasing the billboards, Ollie had to design the billboard himself.

Of course Dr. Dalmatianstein didn't approve of the less than specific details for the amenities at the motel, but Ollie and Milton rightfully figured guests would know what free Wi-Fi meant and that bonded ADSL internet access over wireless radio access points wouldn't fit nicely on the billboard.

This is part of my next episode for the Fort Coyote Motor Inn, and it has been fun creating some of the more detailed props and set pieces now that the majority of the motel rooms and characters are created. Stay tuned for more updates on the next happenings at the Fort Coyote Motor Inn.