Growing up in the 70s and 80s you get to play a lot of toys from Mattel, Hasbro, Kenner and yes even MEGO.

The last guest star that was at the Galaxycon was Marty Abrams the inventor of the modern collector’s market, is back in the toy game after 36 years. The Mego brand, a modest dime store toy company founded in 1956 by David and Madeline Abrams, exploded in popularity when their son Marty became president of the Mego Corp. in 1971.

With an excellent business sense and a sharp eye for toys and what the market was lacking, Abrams began making deals with pre-existing licenses and intellectual properties. By being the first brand to produce toys based on television, movie, and comic book characters, Mego Corp. created a playing field where children and new collectors could see their favorite characters come to life in their hands.


Back Story:
The Mego Corporation is a toy company that was originally founded in 1954. Originally known as a purveyor of dime store toys, in 1971 the company shifted direction and became famous for producing licensed action dolls (including the long-running "World's Greatest Super Heroes" line), celebrity dolls, and the Micronauts toy line. For a time in the 1970s, their line of 8-inch-scale dolls with interchangeable bodies became the industry standard.

In 1982 Mego filed for bankruptcy, and by 1983, the Mego Corporation ceased to exist; today, Mego dolls and playsets can be highly prized collectibles, with some fetching hundreds, or even in some cases, thousands of dollars (depending on rarity) in the collectibles market. In July 2018, the newly-reformed Mego Corporation announced they would be producing a limited run of their classic style clothed dolls in their traditional 1/9 scale, as well as some 1/5 figures sold exclusively through Target. These dolls, which include recreations of dolls released in the 1970s, began seeing release later in the year.