Nope, it's a 1959 DeSoto Fire Dome. If the designers stole those fins and tail lights from Cadillac, well I am perfectly okay with that because this car looked great.
Category Photography / Miscellaneous
Species Unspecified / Any
Size 855 x 1280px
File Size 838.1 kB
Listed in Folders
As always, I love your way with perspective and details. Have you ever thought of doing a "name that car" sort of quiz?
It's too bad what happened to DeSoto. They made very nice cars, but the name was basically irrelevant at Chrysler by the time this beautiful example was made. Positioned between Chrysler and Dodge in the Chrysler Company's brand lineup, a few events at Chrysler during the mid-'50s combined to help seal DeSoto's demise.
In 1955 the Imperial became a stand-alone marque to compete with Cadillac in the luxury car market. With that, Chrysler Division expanded their model line downmarket into DeSoto's turf with the low-priced (and popular) Windsor model. Meanwhile, Dodge's image was being moved upmarket with cars like the Lancer and the D-500. Soon neither Chrysler's management nor the car-buying public could decide if the DeSoto was a low-rent Chrysler or a big Dodge. With no real identity of its own, DeSoto was eaten alive from both ends within the company's own lineup. The last few hundred DeSotos were built in 1961.
It's too bad what happened to DeSoto. They made very nice cars, but the name was basically irrelevant at Chrysler by the time this beautiful example was made. Positioned between Chrysler and Dodge in the Chrysler Company's brand lineup, a few events at Chrysler during the mid-'50s combined to help seal DeSoto's demise.
In 1955 the Imperial became a stand-alone marque to compete with Cadillac in the luxury car market. With that, Chrysler Division expanded their model line downmarket into DeSoto's turf with the low-priced (and popular) Windsor model. Meanwhile, Dodge's image was being moved upmarket with cars like the Lancer and the D-500. Soon neither Chrysler's management nor the car-buying public could decide if the DeSoto was a low-rent Chrysler or a big Dodge. With no real identity of its own, DeSoto was eaten alive from both ends within the company's own lineup. The last few hundred DeSotos were built in 1961.
The quiz idea is a good one. In fact, raynard_foxglove has already been doing that (check out his scraps). Maybe I'll do it some time during the upcoming car show season. My current backlog of car photos has been exhausted.
Thanks for the brief history on the demise of DeSoto. So many great car companies have either vanished or been swallowed up by the Big 3.
Thanks for the brief history on the demise of DeSoto. So many great car companies have either vanished or been swallowed up by the Big 3.
In Japan something similar happened in the late 80's to the 90's where a manufacturer would build two cars based on each other but styled differently. Mechanically they'd be the same.
e.g Toyota Corolla Levin (AE86) Toyota Corolla Trueno (AE86),
Nissan Silvia (S13) and Nissan 180SX (S13)
I think it pretty much stopped after the 90's
e.g Toyota Corolla Levin (AE86) Toyota Corolla Trueno (AE86),
Nissan Silvia (S13) and Nissan 180SX (S13)
I think it pretty much stopped after the 90's
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